We’re three weeks into the NFL season and commercial breaks are notably thin on beer advertising. What’s going on and what does it say about beer, advertising, and this moment in US culture?
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Stray facts don’t help us understand the world. Meaning comes when they are woven together with themes, personality, and drama. A recent biography has got me thinking about how we tell stories and understand the world.
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The Brewers Association announced the winners of the annual Great American Brewers Fest this morning, and I have some of the big winners, the trends, and other interesting tidbits.
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Fresh hop season is underway, and it has so far proven to be unusual—and enlightening. Here are a few early lessons I’m taking away from the selection I’ve found.
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I have a hot alternate take for you on this fine Wednesday before the GABF. Yes, it’s a decades-old competition, but its value isn’t static—and now it may be as valuable as it’s ever been.
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A morning of fresh hops, nitrogen, and the magic the two combined to create.
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In case you can’t make it to the hop harvest this year, I’ve got you covered. Here are all the sights and sounds of a harvest—everything but the intoxicating aroma.
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After twelve years, Reverend Nat’s Hard Cider is ending its run. But founder Nat West isn’t sad about it and he doesn’t want his fans to be, either. Here’s the story, and the legacy the cidery leaves behind.
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No period on the calendar is more anticipated in the Pacific Northwest than fresh hop season. On this Labor Day—the unofficial start date of the green season—here’s a primer to help you navigate your way to the very best pints.
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